Can ‘green’ flexible packaging help to strengthen consumer trust?
While the retail market still struggles with demand volatility, the key to sustained commercial success lies in how effectively brands can hone their core messaging
While the retail market still struggles with demand volatility, the key to sustained commercial success lies in how effectively brands can hone their core messaging
It’s clear that as business moves forward through 2022 and beyond, sustainability has transitioned from an ‘added bonus’ to an essential component of commercial success.
The drive for greener and more sustainable packaging has never been stronger. As consumers increasingly choose brands on their environmental credentials, there has been a
Attitudes are changing towards sustainability as fast-moving consumer goods (FMCG) companies and retailers are committing to sustainable packaging, and regulatory bodies start moving decisively on
Consumer trends shift and change with time, but sustainability is here to stay. At the core, shoppers want to make sure that the products they
Sustainable packaging still matters to consumers and brand eco-credentials are becoming more important to shoppers, impacting on brand loyalty. A research survey commissioned on behalf